Aerial Ardour, Aireen Arellano

Where Magazine Invite

VeeV Açaí Spirit was sponsoring a summer event in partnership with Where Magazine. They really wanted to communicate the summer feel, so I thought a unique approach would be through typography. It would've been easier to pick out a summer-themed stock photo, but I was excited by the challenge of using only typography. I chose this route because of the location of the event, Martini Bar – which has a high-end and energetic feel, and I wanted to convey that through the 3D type. The electric magentas and yellows also generate excitement and scream, "summer."

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