VeeV®, VitaFrute™ & hum Available at iPic Theaters!

When the amazing people at VeeV Spirits asked me to check out this video clip, I watched it with tingles:

There, on one table, were all three bottle design projects I had the immense honor of working on, all of which were handled brilliantly in this video featuring another fabulous client, Chicago mixologist/genius/hum Botanical Spirits creator, Adam Seger.

In the video, he shows us how to make the Spa-Mopolitan, using VeeV®, hum, hibiscus, agave, and lime juice. YUMZ.

He also pours some VitaFrute™ Lemonade for Casey Messer, also featured in the video.

I feel so wonderfully blessed for these opportunities, and this video is another reminder of how thankful I am to have these amazing clients.

VeeV®, VitaFrute™, and hum are all available at an iPic Theater near you!

Introducing: VeeV® VitaFrute™

This is the huge project I’ve been working on from the bottom up since… holy crap, January.

January!

VeeV Açaí Spirit® – The World’s First Açaí Spirit – is taking on the ready-to-drink beverage category and has launched VeeV VitaFrute™ Cocktails as of this month!

Check it: http://veevlife.com/vita-frute/

VeeV VitaFrute promotional poster.


Look at those colorful, delicious bottles!

I worked in conjunction with Spring Design Partners to complete the bottle label designs.

VeeV VitaFrute label designs.


I also had a hand in finalizing the logo, brand book, sell sheets, case design, and a number of other brand design components. 

VeeV Spirits has been so fantastic throughout the process of creating the VeeV VitaFrute™ brand, as they were with creating the VeeV brand.

VeeV VitaFrute™ is pretty awesome for the following reasons:

  • The cocktails are made with VeeV Açaí Spirit®.
  • They come in three flavors: Organic Lemonade (yes, really organic! Trust me, we had to go through a ton of red tape and specifics to make sure it was), Margarita, and Organic Cosmopolitan.
  • They’re ready to go, so all you have to do is pour over ice and drink up!
  • That means it’s super easy for parties… as well as those days where you just don’t feel like whipping out the cocktail shaker. (As much into mixology as I am, there are definitely those days! Haha, yes, first world problems.)
  • And um… each of the cocktails are under 125 calories. YES!

VeeV VitaFrute™ case stack mockup. Look out for these in a liquor store near you!

Where can you find some?

Keep up with VeeV on Facebook and Twitter for updates. I know as of today, VeeV VitaFrute™ is currently available in New York with steady distribution continuing throughout the country.

My heartfelt thanks to VeeV Spirits for the honor of trusting me with their brand new baby! I have no doubt they’ll match if not surpass the success of the VeeV brand with this new endeavor. 

Mmmm, Margarita… hey, it’s Friday! ;P Cheers, and thank you for reading!